Fools & Horses Coffee
Project Overview
Lovingly hand-drawn logo design for a friendly mobile coffee business based in Walkinstown, Dublin.
Project Goal
To create an illustrated logo design for Fools & Horses, whose quirky and friendly mobile Coffee business operates out of a horse box, originally based on the Walkinstown roundabout. The client wanted the style of the illustration to be a hand-made paper cut style, and for it to work both in a large format for signage and at a small scale for a coffee cup stamp design.
Deliverables
Illustrated Logo Design – Stamp Design – Signage Design - A brand Font for Fools & Horses.
Project Description
Hand-drawn pen and ink drawing of the horse box coffee shop was rendered in a paper cut-esque style.
This was scanned, converted into a vector, and then rendered as both colour and black and white versions.
The font ‘Bernier’ was chosen to bring a vintage, western vibe to the logo, which reflects the youthful and quirky nature of the brand and ties together the brand elements.
