Think Small
Project Overview
Think Small sells Terrariums, Bottle Gardens and other plant microcosms, both at market and online. The aim of this start up is to bring plant life into our indoor worlds. There's always space for one of these tiny terrariums.
Project Goal
To create an identity that is inspired by antique style botanical ephemera, in a contemporary style, and appealing to plant lovers of all ages.
Deliverables
Brand Identity – Packaging Design – Brochure Design – Custom Typography – Icon Illustration – Pattern Design - Brand Stock Photos
Project Description
The branding style was inspired by old apothecary labels and botanist's terrariums.
Victorian style, bespoke flourishes and typography were integrated into the design, and combined with a bright contemporary colour palette.
The 'care card' brochure was designed for the plant range, with illustrated icons representing each plant.
A bespoke slogan, 'Love and Fertiliser’, hints at the spirited vibe of the brand.
